Posts Tagged ‘small business marketing’
What is a SERP Analysis?
Did you know that there are about 600,000 new businesses in the United States each year? However, many of these businesses tend to fail within the first few years. Yikes… In order to maximize the performance of your website, you will need to know how to rank higher on Google. This involves conducting a SERP…Read More
What Is Digital Marketing? A Brief Intro
Did you know that 97% of fortune 500 companies use social media as part of their digital marketing strategy? Shocking! Actually… not at all. These online platforms are what allow businesses to gain customer loyalty, attract new audiences, get consumer feedback, and more. Still, that’s a fraction of what digital marketing is about. Want to…Read More
What are Inbound Links? A Quick Guide
With Google recently launching its Penguin update to target manipulative link-building strategies, keeping the content on your website high-quality has become a little trickier — according to Google’s algorithm, at least. Who made these manipulative links? Cruella? It’s more important than ever to be aware of the different kinds of links that content might have…Read More
What is a Display Campaign?
If you run a moderately successful WordPress website, whether it’s content or e-commerce-based, you have a lot to be proud of. You get nothing but glowing reviews and please loyal customers at every turn, but this year, you want to expand. How do you make that happen? By starting a display campaign of course! A…Read More
What is a Video Campaign?
In 2020, 9.4 percent of the marketing industry consisted of video marketing. We consume huge amounts of videos as we scroll through social media and television each day. Between platforms such as Facebook and Tik Tok, we can’t seem to get away from moving pictures! (Meanwhile, someone’s GrandPappy just asked Who is Tik and why…Read More