Search Engine Marketing (SEM)
What is Search Engine Marketing? Everything You Need to Know
Recent statistics show amazing ROI for being listed at the top of Google search results. In fact, the typical organic CTR (click-through rate) when you appear first on Google via a desktop device is 32%. Meanwhile, ranking at the top of Google on a mobile device, the typical CTR is 26.9%. Now, do you realize…Read More
What Is SEO?
You know those tragic stories about people who invest so much into making their website shiny and new, only to get zero visitors? It’s a lot like spending weeks planning a kid’s birthday party only to realize you never sent out the invitations! I don’t know about you but in this imaginary scenario – we…Read More