Insights from Your WP Guy

Tips, tech, and strategies to help you build smarter, faster, and better.

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What Is Guest Posting and How Do I Do It?

On average, website owners publish 1-5 guest posts per month. If you’re not using this strategy, you may be limiting your growth potential. Guest posting can dramatically enhance your search engine rankings while establishing you as an expert in your field. If you’re wondering what guest posting is and how it works, you’re in the…

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How to Use YouTube Marketing to Send Traffic to Your Website

More businesses are discovering the power of YouTube marketing to drive traffic to their websites. If you’re not using it yet, you’re missing out on massive opportunities. YouTube is free, open to everyone, and the second most visited website globally. It’s the perfect platform to grow brand awareness and build a larger audience for your…

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What Are Ways I Can Repurpose Old Content on My Website?

Do you have high-quality content on your website but want to get more value from it? You’re not alone. 94% of digital marketing professionals repurpose their blog content. There are compelling reasons why you should consider repurposing your existing content. You spend less on content creation, improve your digital marketing strategy, and help your existing…

SEO for ecommerce: one store reached 106,040 search impressions and 4,781 clicks a month, plus a 10-step checklist

SEO for Ecommerce: How to Get Your Products Found on Google and Bing

SEO for ecommerce means making your product and category pages easy for Google and Bing to find, understand and show, so shoppers land on your store from free search results instead of paid ads. It comes down to the right keywords, well-built category and product pages, product data Google can read, and a fast site.…

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A Complete Guide to Unique Blog Post Ideas

Did you know that nearly four in every five businesses promote their products and services by writing blog posts? We know, because we’re one of them! Despite the potential benefits of creating a blog, we know how difficult it can be to get started. If you don’t know how to publish posts that your customers…

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What Are the Top Ways to Build Links to My Website?

Did you know that 57% of businesses still don’t have an SEO strategy? One of the main reasons is that business owners feel it’s too complicated. One of the greatest challenges? Learning how to build links for SEO. You can have a beautifully designed website with the best content in your industry, but it won’t…

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What is Link Building?

51% of marketers agree that link building can take more than 3 months to deliver the results they’re looking for. While this might seem like a long time, it’s highly beneficial to understand what link building involves and how it works with SEO to grow your business. In this SEO guide, we’re going to answer…

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What Is Keyword Research?

Do you know the secret to unlocking the internet and getting found by customers? It’s not a magic trick or some guru’s get-rich-quick scheme. Internet marketers are always promoting schemes that promise to make everyone wealthy overnight. Spoiler alert: they rarely work as advertised. But keyword research? That’s different. Keywords and keyword research aren’t a…

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What are Organic Keywords?

If you’ve been in the world of online marketing for a while, you’ve probably heard this saying: the best place to hide something is on the second page of Google search results. It’s darkly funny, but it’s also painfully accurate. Research shows that the second page of search results gets barely any traffic. Even the…